Total brand uplift developed in 2012

Joseph Chalhoub Real Estate Development was founded by Mr. Joseph Chalhoub in 1997, with offices in the restive Lebanese city of Horsh Tabet. The company has had an impeccable track record since its establishment, owing in part to its clear and comprehensive strategy, which they believe enables them to realize their full potential and successfully pursue their ambitions for continuous growth. The scope of services offered by JC Real Estate Development comprises residential property, as well as a variety of business centers.

In 2011, JC underwent a major Rebranding phase where Blackink got involved in the design of the logo, website, exhibition stand, advertising and project brochures.

01. Logo - concept & design

02. Business card DESIGN

03. Estate Project brochure

04. Magazine ad

05. BROCHURE - inside spread

06. Full brand identity development

07. exhibition stand concept & design

08. Website design & development

09. Advertising Campaigning celebration of the company's 15 years anniversary